Video Library
Learn from a real butcher
Sometimes it is easier to understand meat when you can actually watch the butcher work. These are the HSTB videos that directly support customer education and whole-primal buying.
Videos now play on this website. Click “Play Video Here” and the Vimeo player will open without taking you away from HSTB.
How to Choose a Steak
Compare steak families and understand what to consider before you buy.
How to Choose a Roast
See why the cut determines whether you oven roast or pot roast.
How to Cut a Whole Rib Eye
See how a whole rib eye becomes steaks and other usable cuts.
How to Cut a Whole New York Strip
See where New York strip steaks come from.
How to Cut a Whole Tenderloin
See how a tenderloin becomes filets and roasts.
How to Cut a Whole Top Sirloin
See why butcher knowledge matters with a whole top sirloin.
How to Cut a Whole Chicken
See a whole chicken broken down into familiar parts.
Boneless Chuck Top Blade Steak
A quick look at the boneless chuck top blade.
Watch the original Windham IGA & HSTB commercials
The educational videos taught customers about meat. The commercials made sure they remembered the butchers.
See BNN News, the original Windham IGA butcher spots, The In-Laws, The BBQ and other HSTB promotional footage — with the original historical branding preserved.
Watch the Classic Commercials
Watch it. Then ask the butcher.
A video can explain the cut. A real butcher can help apply that knowledge to the meal you are planning.