HELP SAVE THE BUTCHERS! — REAL BUTCHER KNOWLEDGE Consumer education • Butcher knowledge • Independent retail heritage
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Retailer Resources

For independent retailers

Help Save the Butchers began in a working independent supermarket and later grew into a set of ideas, training materials and marketing tools for other retailers.

Build something worth promoting first.

Quality Product

The product has to justify the message.

Qualified Help

Technical skill has more value when employees use it to help customers.

Good Presentation

The case, packages, signs and employees all shape customer perception.

Consistency

Customers need to know what they can expect every time they shop.

Industry Experience

The retailer side of HSTB grew from real department operations and was shared through industry writing, interviews, national grocer discussions and retailer education.

See the Progressive Grocer interview, Bob's shortened National Grocers Panel segment, and the retailer resources developed from years of operating and teaching the meat department.

Industry Experience

Help Save the Butchers retailer seminar
The retailer side of Help Save the Butchers: operations, service, merchandising and marketing.

Progressive Grocer Independent — Recognition & Published Articles

2013 Independent Independent Meat Department of the Year
Progressive Grocer Independent magazine named Bob's Windham IGA its 2013 Independent Meat Department of the Year. The recognition reflected the same ideas behind Help Save the Butchers: knowledgeable people, fresh-cut meat, customer service and giving shoppers a reason to choose an independent meat department.
December 2012 • Progressive Grocer Independent

Saving the Butchers

Bob explains why independent retailers should tell customers what a real service meat department can offer, and how Help Save the Butchers began.

Read the Original Article

April 2013 • Progressive Grocer Independent

Your Best Foot Forward

Bob writes about outstanding employees, professional presentation and consistently promoting the strengths that make an independent store different.

Read the Original Article

See Published Articles & Industry Recognition